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Smart Search

Smart Search helps you find products faster, even when you don’t know the exact name or code. Instead of requiring an exact match, it understands typos, partial terms, different wording, and more.

What you can do

Search the way you naturally type

  • Typos are okay. A minor misspelling still finds the product you meant.
  • Partial terms work. Type just a piece of a product name or code.
  • Singular or plural doesn’t matter. Searching glove or gloves returns the same products.
  • Code formatting doesn’t matter. AB-123, AB 123, and AB123 all find the same product.

Use the words you know
Search for sneaker and find products listed as trainer, or search parkas and find items listed as jackets. Smart Search connects everyday and industry terms to the way products are named in the catalog.

Search more than just the title
Smart Search looks at product names and numbers, color and style names, SKUs and UPCs, size names, tags, and keywords your brand has added. If a product is a bundle or kit, it also looks at the items inside it. Searching for a component’s SKU or name will bring up the bundle that contains it.

How results are ordered

Results are ranked by relevance, not alphabetically or by date:

  1. Exact matches on product numbers, SKUs, and UPCs appear first.
  2. Partial matches on names and codes come next.
  3. Close matches, such as misspellings and singular/plural variants, follow.
  4. Products with matching tags or keywords are boosted.
  5. Products related through synonyms are included as well.

What to expect

  • Fewer “no results” pages. Because search is more forgiving, dead ends are rare.
  • More results than before. Broader matching means you may see more items than you used to.
  • A product may appear for a reason that isn’t obvious. It may have matched a SKU, tag, keyword, or a component inside a bundle, not just its title.

Tips

  • Narrow big result sets with filters. Use categories, brands, and attribute filters to refine your results.
  • Be careful with bulk actions. Options like Add All Search Results apply to every matching item, and a broad search can match more products than you expect. Review your results or narrow your search first.
  • Try a different term. If you’re not finding what you want, searching by SKU, style number, or a descriptive keyword often works well.

Quick FAQ

Why are my search results different than before?
Search now accounts for partial terms, common typos, singular/plural words, tags, item codes, and synonyms, rather than relying only on exact title matches.

Why did this product show up for my search?
Your search term may match part of its style number, color code, SKU, UPC, a bundled component, a tag, or a related synonym.

Why am I seeing more results?
Search is intentionally more forgiving so you don’t miss relevant products. Use filters to narrow things down.